January 2, 2024 | In the News

Toy Trends & the Rise of the Axolotl

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The Washington Post’s Alyssa Rosenberg has her finger on the pulse of pop culture and parenting, and highlights the rise of emergence of the axolotl on the toy scene. Recent Wakefield research was included, highlighting toy trends this holiday season. The Toy Association’s custom PR survey of parents revealed that a staggering 89 percent of adults planned on buying toys for other adults during the holidays, and more than half of American men (53 percent) planned on buying a toy for themselves.

You can learn more about holiday toy trends in the Washington Post article.

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