Today, a second Snapshot from Wakefield Research’s survey for Hunter PR and Turning Leaf Wine appeared on the front page of USA Today.  The combination of Hunter’s excellent pitch and Wakefield’s recipe for a newsworthy questionnaire gets results.

Wakefield Research has analyzed hundreds of Snapshots to develop the key make-up of a newsworthy stat.  Are you wondering about the ideal question length?  How many response options you should include?  Wakefield understands the “Science Behind the Snapshot” and recently released findings from our comprehensive analysis.