USA Today Snapshot for Trident Gum

After last week’s shortened holiday schedule, it has probably been a long few days at work. It’s the middle of the day on Friday, and all you can think about is what you’re going to do for fun this weekend – but for how much? Cash your paychecks and head to happy hour – a new Wakefield PR study for Trident and Citizen Paine takes a look at just how much people are willing to spend for fun on the weekends.

Almost half (47%) say they need to spend less than $30 to have fun. However, not everyone is looking to economize their fun. Nearly a third (29%) still spend over $50 on weekend fun with the average adult spending $56 on weekend activities. As the clock ticks towards 5pm today, get your wallets ready and have fun!