With mere days left before Christmas, is your house decked to the halls, or are you yet to drag the holiday decorations down from the attic?

USA Today featured a Snapshot from a survey conducted by Wakefield Research on behalf of Hunter PR for 3M.  While a majority of Americans assemble their trees and hang their lights after Thanksgiving, 1 in 10 (11%) wait until right before Santa arrives. 

Seasonal surveys are a great way to drive coverage to your brand.  When USA Today’s editors started getting in the holiday spirit, they identified 3M’s statistics as newsworthy.

Wakefield Research has scientifically analyzed 1000s of Snapshots.  This knowledge, combined with the experience of the journalists on our Editorial Panel, is why our surveys are constantly covered by top-tier media. Contact us to learn more.